Cliftop Consult
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Our services

Strategy, execution & AI — end to end

Six tightly integrated practices designed to take you from insight to measurable growth.

Marketing Consultancy

Diagnose, design and deploy marketing systems that grow revenue.

Timeline
6–12 weeks
Engagement
Project or retainer
Ideal for
Scaling SMEs & mid-market brands
Investment
From KES 450k
+25% qualified pipeline-15% CACClear GTM roadmap
Discuss your project
Marketing audits
Brand strategy
Market research
Customer acquisition strategy

Trade Marketing

Unlock distribution, retail and channel performance.

Timeline
8–16 weeks
Engagement
Project + activation sprints
Ideal for
FMCG, manufacturers, distributors
Investment
From KES 600k
+20% numeric distribution+18% sell-outOptimised RTM cost
Discuss your project
Distribution optimization
Retail activation
Channel development
Route-to-market strategy

AI Marketing

Deploy AI to scale insight, personalisation and ROI.

Timeline
4–10 weeks to launch
Engagement
Build + monthly retainer
Ideal for
Data-rich B2C & digital-first brands
Investment
From KES 350k + KES 180k/mo
+30% ROAS3× content velocity-40% manual ops
Discuss your project
AI-powered campaigns
Marketing automation
Predictive analytics
Customer behaviour intelligence
AI content strategy

Social Media Management

Turn social platforms into measurable growth channels.

Timeline
Ongoing, 3-month minimum
Engagement
Monthly retainer
Ideal for
Consumer brands & challenger startups
Investment
From KES 120k/mo
+50% engagement+2× follower growthAttributable social leads
Discuss your project
Content creation
Community management
Paid advertising
Brand monitoring
Social growth strategy

SEO Services

Compound organic growth through technical and content SEO.

Timeline
6 months to compound
Engagement
Audit + monthly retainer
Ideal for
Websites competing on organic search
Investment
From KES 150k/mo
+3× organic trafficTop-3 rankings on money keywordsLower blended CAC
Discuss your project
Technical SEO
On-page SEO
Off-page SEO
Local SEO
SEO audits
Performance reporting

Business Growth Advisory

Strategy, operating model and corporate growth advisory.

Timeline
8–14 weeks
Engagement
Advisory sprint or fractional
Ideal for
Founders, CEOs & boards
Investment
From KES 750k
Board-ready strategyFundable growth planAligned operating model
Discuss your project
Corporate strategy
GTM design
Org & operating model
Investor & board advisory